Your identity is not just your logo, it is a complete set of the visual components used to represent your company.
Understanding your audience, and what they positively respond to, is a crucial step in initial research.
Working with rough concepts allows exploration of a wide range of ideas in a short timespan. This elevates final quality as well as client satisfaction.
Once a winning concept has emerged, refining candidate concepts into initial stages of a formal design can begin.
As we begin polishing our best ideas, we will present our initial candidates for your review and feedback.
You are hiring us to deliver our expertise, but nobody knows your business and customers better than you. It is critically important to us to implement your feedback to further elevate the design.
At the adjustment phase, we will focus on aligning every final detail. Are the colors just as you want? Any other last minute changes or concerns?